If you were to ask
homeowners today, the majority would prefer selling their own property
themselves rather than hiring an agent. This is because an average real estate
agent would charge 6% of the sale price. If they do it on their own, this will
indeed be a huge savings on their part.
As easy as it sounds,
embarking on for sale by owner strategy, there are things that you should know
and carefully consider. First off, you need to know that knowing you are
selling the property yourself, it is highly likely that you will get lower
offers. Big offers usually come to those who hire professional agents as the
customers would give way knowing the owner would still allot for the agents in
charge.
Another thing is the selling of the house may not be as fast as hiring
an agent as seemingly you would just use your free time to sell the house. And
thirdly, there will still be another cost as you would need to hire a lawyer to
settle your paperwork of the sale.
To help you make the most of
selling the property on your own, here are some practical tips to learn about "for sale by owner" strategy.
Negotiating
skills. You should start by improving and developing your
negotiating skills. You would do all the negotiation since you are opting for
this strategy, so might as well do it perfectly. Most agents get great deals
because of their great negotiating skills. You can do the same too if you hone
your negotiation skills.
Network
of contacts. An important factor in selling is letting
the people know that you are selling so they can refer it to friends or whoever
is interested in your property. Because you are already fully in charged of
this selling stint, you need to reach out to your network of contacts like
friends, colleagues at work, neighbors, family members and all the people you
know so they can spread the word that you are selling a property. Before you
know it, you have a friend of a friend buying your property.
Relocating
companies. Relocating companies constantly look for
places that their clients could move into. So they are always on the lookout
for properties for sale. It would be ideal to entertain the phone
representatives from these relocating companies to extend your network.
Newspaper
ads. The power of newspaper ads still remains despite the new
technology so to spread more the news that you are selling a property, make
sure to spare some budget to advertise in newspapers and other publications.
Social
Networking sites. Social networking sites have great influence
on people today so make sure to post your property in social networking sites
such as Facebook, Twitter, and Pinterest.
Posting
flyers. Posting flyers when it comes to spreading news has never
lost its touch. It is still effective today so make it a point to print flyers
and distribute it to the entire neighborhood.
“For
Sale” sign. Posting a “for sale” sign on your front yard
would also help in spreading the news. Every passerby would know that you are
selling and he can refer it to people.
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